Event Mgt: Planning, Design, & Promotion

Service Description

𝗘𝗮𝗿𝗹𝘆 𝗕𝗶𝗿𝗱 𝗥𝗮𝘁𝗲: TBA 𝗦𝘁𝗮𝗻𝗱𝗮𝗿𝗱 𝗥𝗮𝘁𝗲: TBA 𝗚𝗿𝗼𝘂𝗽 𝗗𝗶𝘀𝗰𝗼𝘂𝗻𝘁: TBA This course provides event professionals with a practical and strategic foundation in planning, promoting, and designing successful events. It covers the complete event cycle from identifying objectives and client requirements to developing creative event concepts, managing logistics, and delivering engaging event experiences. 𝗖𝗼𝘂𝗿𝘀𝗲 𝗧𝗼𝗽𝗶𝗰𝘀: 𝗗𝗔𝗬 𝟭 1. Developing the Event Concept, Theme, and Content 2. Designing the Event Environment 3. Creating a Memorable Event Experience 4. Marketing & Promoting the Event 5. Event Site Management 6. Advocacies & Sustainable Events 𝗗𝗔𝗬 𝟮 1. Protocols in MICE Events 2. Building Effective Event Partnerships 3. Event Budgeting and The Report Card 4. GROUP WORKSHOP – Designing and Presenting an Event Plan 𝗬𝗢𝗨 𝗪𝗜𝗟𝗟 𝗥𝗘𝗖𝗘𝗜𝗩𝗘 𝗔𝗡 𝗘-𝗖𝗘𝗥𝗧𝗜𝗙𝗜𝗖𝗔𝗧𝗘 𝗢𝗙 𝗔𝗧𝗧𝗘𝗡𝗗𝗔𝗡𝗖𝗘 𝗨𝗣𝗢𝗡 𝗖𝗢𝗠𝗣𝗟𝗘𝗧𝗜𝗢𝗡 𝗢𝗙 𝗧𝗛𝗜𝗦 𝗖𝗢𝗨𝗥𝗦𝗘. 𝗪𝗵𝗼 𝗦𝗵𝗼𝘂𝗹𝗱 𝗔𝘁𝘁𝗲𝗻𝗱? • Events companies and professionals; • Corporate meeting planners and marketing/advertising agencies who conduct product launches and activations; • Organizations & Industry Associations' Convention committee members and secretariat staff who organize annual and midyear events; • Hospitality and tourism stakeholders who are responsible for MICE business; • Event management students and the academe 𝗪𝗵𝗲𝗻: TBA 𝗩𝗲𝗻𝘂𝗲: TBA