Event Strategic Planning

Service Description

Early Bird Rate: ₱15,000.00 when you confirm and pay by September 10! (Meals Included) Standard Rate: ₱16,000.00 (Meals Included) This two-day forum offers a comprehensive framework for designing, executing, and managing successful corporate and association events in today’s dynamic environment. Course Topics: DAY 1 1. Creating Events with Purpose and Impact–From Concept to Execution 2. Smart Marketing & Promotion Strategies for Events 3. Designing Memorable Experiences: Creating the WOW Factor! 4. Building Strategic Alliances: Partnering for Success 5. Event Budgeting and The Report Card DAY 2 1. Operations and Logistics Management–Rendering Seamless Execution 2. Sustainability in Events: Going Green with Purpose 3. The Future of Events: From Personalized Experience to AI Integration 4. PANEL DISCUSSION–Rethinking Event Strategy: Balancing Experience, Technology, Sustainability, and ROI in a Changing Landscape YOU WILL RECEIVE A CERTIFICATE OF ATTENDANCE UPON COMPLETION OF THIS COURSE. Who Should Attend? • Hospitality and Tourism stakeholders who are responsible for MICE business • Organizations & Industry Associations' Convention committee members and secretariat staff who plan and organize annual and midyear events • Corporate marketing & advertising lead members and staff who conduct product launches and activations • Social events practitioners who plan to engage in business events activities • Events management practitioners and the academe. When : September 24-25, 2025, Wednesday-Thursday, 9:30 AM to 5:00 PM Venue : World Trade Center Metro Manila, Pasay City | Co-located with the Event Experience Expo 2025